StarzPlay to Live Stream ICC T20 World Cup 2021 in UAE and Mena Countries
StarzPlay, the on-demand OTT platform to broadcast live coverage of ICC T20 World Cup 2021 in the United Arab Emirates and Mena Countries – Qatar, Saudi Arabia, Syria, Tunisia, Algeria, Bahrain, Egypt, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, and Yemen.
UAE’s largest telecommunication company bought exclusive broadcasting rights from Star Network and partnered with StarzPlay. Etisalat also owned the official broadcasting rights for the ICC T20 World Cup 2021 Matches through VOD ElifeTV; it also partnered with StazPlay and Switch TV to telecast the T20 World Cup 2021 all 45 Matches in the United Arab Emirates and Mena Countries.
Regional cricket fans anxiously awaiting the T20 World Cup may experience the cricket fever and live coverage of the game on CricLife Max via Etisalat’s eLife TV, Switch TV, and the STARZPLAY app in the UAE, while customers in the rest of the MENA area can only watch the game via STARZPLAY. CricLife Max will broadcast all matches LIVE, along with highlights, pre-shows, and post-match analysis, while the other CricLife channels will air full match replays.
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Cricket has been a consistent fixture on Switch TV since its inception. Now, as part of the deal with Etisalat, STARZPLAY will also stream the CricLife and CricLife2 channels, which have the rights to broadcast domestic cricket matches from various cricketing nations including India, Pakistan, South Africa, New Zealand, and the West Indies, as well as T20 leagues such as the Pakistan Super League and Caribbean Premier League.
STARZPLAY’s Chief Commercial Officer, Danny Bates, stated: “We have been progressively increasing our focus on delivering live sporting events to our customers, and nothing compares to the excitement of bringing the ICC Men’s T20 World Cup action to the region. This is a significant victory for us, and we appreciate the support of our long-standing partners, Etisalat and Star TV Network. With cricket being widely followed in the region, we are bridging a divide for our subscribers, who can now watch all the live cricket action from this exciting T20 event conveniently. Our goal is to become the premier television entertainment destination, and we will continue to look for new and inventive methods to provide our subscribers with the best possible athletic experience.”
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